A landing page is a single, focused web page designed for one specific audience, offer, or advertising campaign.
It’s called a “landing” page because it’s the place people land after clicking your ad, email, or social media promotion.

• Relevance: If your Google Ad says “Custom T-Shirts in 24 Hours” and your landing page
headline says the exact same thing, visitors instantly trust they’re in
the right place.

• Focus: No menus. No distractions. One goal — take action.

• Better Results & Lower Ad Costs: When your landing page matches your ad keywords tightly, Google rewards you with a higher Quality Score and lower cost per click (CPC).

• Unlike a homepage (which usually has menus, multiple links, and lots of information), a landing page has one goal only — for example:
• Book a service
• Start a campaign
• Download something
• Sign up for a consultation or offer

It removes distractions — no menus, no extra links — so visitors don’t get sidetracked clicking around your site or reading things that don’t match what your ad promised.

• Simple Way to Understand It: Think of your website like a full department store. A landing page is like taking a customer straight to the exact product shelf they asked for, instead of letting them wander around every aisle hoping they find it.

• Headline – Strong and matches the ad promise.
Example: “Affordable Extra Crispy Lobster Sandwiches”

• Sub-headline / Hook – A fast, benefit-driven statement.
Example: “Professional ads that grab attention and grow your sales”

• Hero Image or Video – Visual proof of what you offer.
(Example: product shots, customer experience photos, behind-the-scenes
video, etc.)

• Benefits / Why Choose You – Bullet points with clear value, customer results, or
testimonials.

• Call-to-Action (CTA) – One clear, bold button or link.
Examples: “Order Now” / “Book My Appointment” / “Get My Free Quote”

• Form or Contact Section – Simple way for visitors to sign up, book, or ask for
pricing.
• Trust Builders – Customer reviews, before/after results, certifications, guarantees, or logos of companies you've worked with.

● Initial Strategy Call & Creative Brief: Webegin with a collaborative session to define your goals and creative direction
with your Project Manager.
● Comprehensive Revisions: Two(2) rounds of revisions are included for each deliverable to ensure your
complete satisfaction.
● Basic Motion Graphics & Licensed Music: Incorporationof dynamic motion graphics and royalty-free music to enhance engagement.
● Final File Handoff: Delivery of allfinalized project files, assets, and subscriptions upon completion.

Investment:$1,000 | Non-Refundable Deposit: $300
Thispackage provides the core elements for establishing a professional digital
presence.

● Logo Design: Clients may submit their own logo design, or GLMG can develop one on their behalf. Global Light will deliver
a comprehensive brand package.
● Promotional Content: Two(2) promotional posts, delivered in five standard digital formats:
o 1080×1080 px (Square)
o 1080×1920 px (Stories/Reel)
o 1920×1080 px (Landscape)
o 1200×628 px (Facebook Link)
o 1080×1350 px (Portrait)
● Professional Website, Landing Page or Web App: (A multiple-page website or web app, specifically designed for Google Advertisement Landing Page Strategy, and optimal scannability to engage the
85-95% of visitors who skim content. Includes)
o Contactform(s) and email capture functionality.
o Basic analytics setup.
● Digital Business Cards: One(1) business card
● Integrated QR Technology: CustomQR (analytics) are embedded within all applicable deliverables (posts, cards,
website or Web App).
● Custom Domain Name, Email Address, and 800Business Number: Allitems supplied will be consistent with the client's brand standards.

Investment: $2,000 | Non-Refundable Deposit: $600
Expanded focuson video content to drive engagement.
● All contents of Dial-Up Post Package

● YouTube Channel for website content and blogs

● Video Production: One (1) 5 - 10 second promotional video. 5, 10, 15 second video is delivered in mp4 formats. ● Custom Thumbnail: Dedicated thumbnail/cover image for video.

Investment:$3,000 | Non-Refundable Deposit: $900
Increasedfocus on video content to drive engagement.
● All contents of Dial-Up Post Package

● YouTube Channel for website content and blogs
● Video Production: One(1) 30-second promotional videos.
o 30-second video is delivered in mp4 formats.
● Custom Thumbnail: Dedicated thumbnail/cover image for video.

Investment:$4,000 | Non-Refundable Deposit: $1,200
Premiumvideo offering more detailed storytelling.

● All contents of Dial-Up Post Package

● YouTube Channel for website content and blogs
● Extended Video Production: One(1) 60-second promotional videos.
o 60-second video is delivered in mp4 formats.
● Custom Thumbnails: Dedicated thumbnail/cover image for video.

The following premium services are included in our packages.

● Advanced Motion Graphics & Compositing
● Basic Color Grading, Titles, and Logo Animation
● Scriptwriting and Storyboarding (for long-form content)
● Voiceover Recording (Synthetic or In-House Talent)
● Multilingual Versions & Subtitle File (SRT) Creation
● Comprehensive Brand Kit Development (fonts, color palette, logo refinement)

● Custom Illustration or 3D Animation
● Advanced Animation or Character Rigging
● Royalty-Free Stock Music Licensing
● Website and Web App Form Integration and Analytics Configuration

Typical timeline: 2–3 weeks per package.

1. Kickoff & Brief (Day 1–2) — Goals, audience, offers, brand assets, video assets.
2. Scripting & Design (Days 3–7) —Script draft, post design concepts, site structure.
3. Production (Days 8–12) — Edit videos, finalize designs, build website.
4. Review (Days 13–16) — Two revision rounds per Deliverables.
5. QA with Project Manager & Launch (Days17–21) — Final checks, site publish, files delivered.
Rush production may be available (additional fee; schedule‑dependent).

A non‑refundable deposit is required to reserve the schedule and begin.
● The remaining balance is due at the time of delivery and the publication of the website or App, and Business card.
● Scope changes or additional requests will be quoted and approved in writing.
● Client provides logo, brand assets, and specifications to suit client’s needs. We can generate, refine and polish logo, assets, etc.

● Video: MP4 (H.264), 1080p, 16:9 &9:16; thumbnails

● Posts: Come in five sizes; 1080×1080 px(Square), 1080×1920 px (Stories/Reel), 1920×1080 px (Landscape), 1200×628 px
(Facebook Link), 1080×1350 px (Portrait)
● Digital Business Cards: QR code embedded
● Video, Posts, and Business Cards: Deliveredvia editable source
● Website, App, and Business Card: Subscriptions will be tranferd to Client